The majority of businesses who wish to develop their own content marketing to boost their SEO and brand awareness choose WordPress as a blogging tool due to its simplicity. However, (…)
There are many benefits to creating daily content for both social and SEO value. Major changes in how we use the web are in favour of the production of daily (…)
If you are thinking about publishing daily content to your website for both SEO and social benefit there are a number of things you need to consider before you get (…)
If there is one thing you look to get sorted in 2012 it’s your online content marketing strategy, argues Dale Lovell, Publishing Director at Search News Media. Online content marketing (…)
Content marketing should be at the heart of what you do in 2012. If you are new to the content game creating a calendar for the first time can be (…)
It seems link building, as we previously knew it, is coming to an end. Brands and websites need to start thinking like a publisher, not a search algorithm robot, for (…)
How can websites improve their social media appeal? Content is king in the world of social media. How often do you click on a link someone has posted on Facebook or Twitter because you find the title or description interesting?
’74% of consumers are influenced on buying decisions by fellow socializers after soliciting input via social media’ Source: Gigya, 2010
’60% of Facebook users who become a fan of a brand are more likely to recommend that brand to a friend’ Source: Gigya, 2010
’67% of Twitter users who become followers of a brand are more likely to buy that brand’s products’ Source: Gigya, 2010